Brands that build confidence and connection.
I am an award-winning Designer and Creative Director with over 16 years experience gained at some of the UK’s best-known design consultancies helping create major brand and communications projects for clients including Barclays, BT, Thames Water, Pearson, Visa, Royal Mail, BP, Land Securities, Citizens Advice, Versus Arthritis and NHS.
I work with business, charities and agencies helping develop new identities, revive tired ones, rationalising complicated ones, creating corporate reports, websites and integrated campaigns.
I have a passion for strategic & creatively driven design, interested in results with a focus on objectives that return on their investment.
Specialist in Brand Guidelines. Recent guidelines include Barclays, BT, Visa, Royal Mail, Thames Water, Pearson and IET.
BT
Landor
Pearson
Together
HSBC
MSL Group
Visa Europe
Kino Design
FedEx
SalterBaxter
Making brands memorable by creating lasting impressions that connect with audiences.
Services
Your design process begins with sharp, evidence-led strategy. Through market research, brand audits and strategic development, we uncover where your brand sits, what your audience truly values and where opportunity lives. This foundation gives every creative decision purpose, direction and commercial clarity.
From strategy comes distinctive design. Your insights are translated into visual identity elements that feel coherent, memorable and meaningful, from logos, colour systems and typography to imagery, messaging cues and brand assets. Every detail is crafted to express your brand’s personality and create recognition across every touchpoint.
Activation brings your brand to life in the real world. Through website, apps, campaigns, events, keynote presentations and wider brand experiences, your identity is turned into action, sparking attention and building connection. This stage ensures your brand is not just seen, but felt, shared and remembered.
Selected Clients
